At Kahoots Feed and Pet, You’re Family


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Since 1987, Kahoots Feed and Pet has been serving up top-quality products and the best customer service their staff can deliver. It was their mission then, and it remains their mission today. With highly trained, knowledgeable staff, products for every animal “from backyard to barnyard,” and a spirit of giving back to the communities they serve, shopping at Kahoots Feed and Pet is nothing like a visit to a big box store. It’s like dropping in on a friend for a chat and some sound advice.


Founder Mike Bittinger and Co-owner Ethan Tunnell started out delivering hay to farmers in rural Southern California, using a single pickup truck. Today, they operate 21 retail stores across Southern California, with the company’s first out-of-state locations opening in the Arizona cities of Queen Creek and Buckeye next year. In 2002, the company created its own line of Kahoots pet food that they now sell alongside other national brands. At seven of their retail stores, hay bales are still available for purchase, along with all the other feed and pet care products.


From the very beginning, owners Mike and Ethan knew they needed to partner with shelters and like-minded organizations for support, exposure, and to spread awareness via word of mouth. When they opened their first store in Moorpark (northwest of Los Angeles) in 1990, they immediately reached out to community organizations, sponsoring Little League teams, Future Farmers of America and 4H groups, Veterans service organizations, and most notably, local rescue shelters. Since 1995, Mike and Ethan have led Kahoots to contribute more than $300,000 in monetary and product donations— and that’s just for nonprofit animal shelter support. While rescues and shelters are their primary beneficiaries, their philanthropy goes much farther than that. It’s little wonder that the two were named Small Businesspersons of the Year by the U.S. Small Business Administration in 2020.


Most days, you’ll find Mike and Ethan at the Kahoots headquarters, which “sits atop the new, custom built sales floor in a store just outside the City of San Diego, in the quaint country town of Ramona,” says Marketing Director Alexander Barbiere. The headquarters are at the heart of the company’s commitment to offering only the finest quality products and service, treating their customers like family, and generously supporting their communities. From the start, Mike and Ethan quickly learned their customers’ wants and needs, and out of an understanding and respect for the bond between animal and human, they responded—helping their customers care for their animals in the best ways possible. To this day, listening to customers and giving them what they need remains the number one priority. It’s what led to the opening of the first Kahoots Feed and Pet storefront. It motivated the launch of Kahoots’ own branded products and Kahoots’ emphasis on employee training and ongoing education.

But food and supplies aren’t the only things drawing loyal customers into Kahoots Feed and Pet. Owners can take advantage of the mobile veterinary care offered at every location, provided by vet technicians who travel from store to store, offering an assortment of low-cost services. Larger stores hold vet clinics twice a month, while smaller stores are scheduled once a month. Every vet clinic offers non-anesthetic teeth cleaning, vaccinations, microchipping, nail trims, wing trims, deworming, flea medication, expression, heartworm tests, and more.

Voted San Diego Reader’s Best Pet Store for the last three years in a row—and often described as “the Trader Joe’s of pet supply”—family-owned Kahoots Feed and Pet is not only the leader in quality and value but will also surely become your pet’s favorite field trip. So, the next time your pet needs to get out for some socializing, stop on by and enjoy our staff-picked selection of pet supplies. And check out the monthly vet clinic schedule at to see when you can take advantage of the convenient and affordable veterinary services offered right at your local store.

Pet Companion Mag
Pet Companion Mag
Southern California's Local Pet Magazine


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